How do we help customers clearly understand what AG1 is & how it stands above to rest to support their daily health?
AG1 is a premium daily health supplement backed by years of scientific research and a commitment to quality. As a market leader and a high-consideration product in a crowded wellness market, AG1 faces challenges while navigating fierce direct-to-consumer environment.
AG1 is a premium daily health supplement backed by years of scientific research and a commitment to quality. As a market leader and a high-consideration product in a crowded wellness market, AG1 faces challenges while navigating fierce direct-to-consumer environment.
AG1 is a premium daily health supplement backed by years of scientific research and a commitment to quality. As a market leader and a high-consideration product in a crowded wellness market, AG1 faces challenges while navigating fierce direct-to-consumer environment.
How do we help potential members clearly understand what AG1 is, why
Not scalable for an entire product suite
Limited product specifications
Limited bundle customization options
No flavor selection options
Difficult to A/B test checkout experiences
A clearer category page means customers spend less time guessing and more time choosing the right AG1 package for their lifestyle.
We designed the PDP to answer every question up front — so customers understand exactly what they’re getting in the mail from day one.
